An automatic notification your systems receive when something happens on WhatsApp, such as an incoming message.
A webhook is an automatic HTTP callback. When an event happens on WhatsApp — a customer sends a message, a message is delivered or read — Meta (via your BSP) sends the details to a URL you control, so your own systems can react in real time.
Webhooks are how businesses connect WhatsApp to a CRM, helpdesk or custom app.
Put it into practice with Hyyper
WhatsApp broadcasts, chatbots and a shared inbox on Meta's official platform.
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See Pricing
See Pricing
Related terms
- Conversation-Based Pricing
- WhatsApp Business API
- Click-to-WhatsApp Ads (CTWA)
- Broadcast
- Template Message
- Message Categories